Silver Lining Data Playbook: Segmenting COVID19 Reporting Data To Ease Panic in Singapore
Silver Lining Data Playbook: Segmenting COVID19 Reporting Data To Ease Panic in Singapore
The pandemic brought out the ugly side of people, no matter where they’re from. Singapore’s notoriously orderly society wasn’t immune to the psychological ills of this pandemic; catching symptoms of panic buying everything from essential supplies to toilet rolls. The rising prominence of the city-state in global COVID charts, spurred by the explosive spread of COVID19 cases in foreign worker dormitories did little to allay the bubbling panic.
Singapore’s commitment to communicating openly with her people through daily infection counts paired with tips through digital and traditional communique about the number
The segmentation of how data was presented was a gradual process.
To avoid a shock factor, officials probably didn’t want an overnight change in reporting mechanics. While the first official COVID19 case of a dorm resident was on 26 March 2020, it was only in 6 April 2020 when official sources began counting dorm-attributed cases separately.
Here’s an evolution of the communications timeline:
